8 Ways to Give Your Small Business an Edge on the Competition

July 7, 2017
The following eight tips will make you think twice about keeping your friends close and your competition even closer.

If your latest efforts to engage your loyal customers and overall target audience have hit a plateau, you might want to consider looking to your competition for pointers. Become a marketing sleuth.

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Number Psychology And Why It Matters To Your Small Business’ Marketing

June 30, 2017
The way numbers are perceived depends on many factors so it is best to know your target demographic and what message you are trying to convey to them. Read up on the following digits to better understand when and how to apply them directly to your brand, website, or special offers

Numbers are not just the fundamentals for calculation, whether in numerical form or represented by a specific number of objects. They also contribute to a universal language of associations and meanings over time. Like colors, we gravitate towards certain numbers for various reasons. Unlocking the secret meaning behind numbers will help your business effectively use them in the midst of your marketing adventure. 

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