Major Components of a Web Presence

Published: jeffnala, date: July 27, 2015

_07_27__Essential_Components_of_a_Web_Presence___Google_Docs.pngAn internet web presence is a must have for small and medium businesses.  Marketing and advertising should be simple to execute and easy on the wallet. Ideally a business’s web presence should consist of a user friendly website, consistent business directory listings, a  newsworthy press release, and  if need be assistance from an agency to get the ball rolling.  

Enclosed are the essential components of a web presence along with the customary examples:


Why Have a marketing Budget?

Published: jeffnala, date: July 23, 2015

piggy_bank.jpgBusiness owners you have great ideas on how to market and advertise your offerings to customers. Some of you suffer from “Marketing Idea of the Week” syndrome. Not only is this not healthy but it can be expensive. Here is my advice on how to recover from marketing idea of the week:


How to Find Customers for Your Business?

Published: jeffnala, date: July 20, 2015

Discoverable2.pngSCORE is a nonprofit association dedicated to helping small businesses get off the ground, grow and achieve their goals through education and mentorship. This amazing organization for small businesses provided the following statistics on web presence and customers:

Where are your customers:

  • 97% of people look online for local products and services.

Grow Your Online Web Presence with 5 Easy Steps

Published: jeffnala, date: July 16, 2015

Butterfly_Flower.jpgEdison Guzman shares tips on how small businesses can grow a strong web presence in five easy steps

  1. Establish your brand
  2. Engage with content
  3. Find customers
  4. Market and monetize
  5. Prepare for the next step

How to Improve Your Web Presence

Published: jeffnala, date: July 13, 2015

Improving your web presence can be a cost effective strategy in a technological and fast-paced world.  The goal is to improve your appearance without buying services that are expensive nor a good fit for your business. Remember you want spread your advertising dollars through the year instead of spending it all at once. The following tips will stretch your budget and improve your web presence: