Ways to Defeating Mobilegeddon in a Mobile-Friendly World

Published: jeffnala, date: May 4, 2015

Mobile_Friendly_Test.pngIn 2015, the number of mobile users surpassed desktop users by 200 million for the first time ever. According to these statistics mobile-geddon has been years in the making and Google is forcing the hand with businesses who have been slow to update their website or make it mobile friendly. HealthCare Data Solutions provides the following mobilegeddon recommendations:

Test your website. Use Google’s Mobile-Friendly Test tool to see how your homepage and other important pages (category pages, blogs, etc.) perform.

The Risk and Reward of Social Media

Published: jeffnala, date: April 30, 2015

SocialMediaRiskReward.jpgRisk and Reward the world of social media in conjunction with consumers and businesses. Social media has put advertising and marketing in the hands of the consumers. Users control what they want to see, they leave comments on businesses pages, and they like the page. Proprietors must counteract this interaction by actively maintaining a business page for branding, consumerism, and loyalty programs.

CEO Receives YPO-WPO's Highest and Most Prestigious Honor

Published: jeffnala, date: April 27, 2015

Jeffrey.jpgStarKart, and the NALA would wish to congratulate our Chairman and CEO Jeffrey Rosenthal on getting the Hickok Distinguished Service Award at the recent Global EDGE conference in Melbourne, Australia. Jeffrey joins an elite group of  twenty-five members who have received YPO-WPO's highest and most prestigious honor.

5 Reasons Why You Should Advertise Your Business

Published: jeffnala, date: April 24, 2015

digitaladv200x200.gifSome localized businesses do not have a web presence yet they offer consumers an opportunity to purchase signature sauces, face scrubs, or other unique offerings. A few of them may not have the knowledge or experience necessary for marketing and expanding their business. Others may not have the time to conduct a campaign while running a business with a small army of employees. No matter what the circumstances small business should have an ongoing marketing campaign that targets new and prospective customers. Enclosed are five key points of why you should advertise your business.

Being Tech Savvy Doesn't have to Break the Bank

Published: jeffnala, date: April 20, 2015

marketplace_discounts.pngSmall businesses being tech savvy doesn’t have to costs a lot of money or break the bank. Technology is there to help you work more efficiently, broaden your customer base, and save money while doing it.