Press Release

February 6 , 2020

STARSTIX Helps Local Businesses Separate Themselves from the Competition via Highly Visible Checkout Lane Dividers

STARSTIX announced today its launch of an exciting avenue of advertising for businesses - checkout lane dividers at the grocery store, where customers can literally hold onto your custom message.

VENTURA, CA

STARSTIX offers local and regional businesses checkout lane dividers nationwide, offering business owners the ability to exclusively advertise their business right in their backyard, the local grocery store. With graphic designers utilizing over 20 years of experience and a hands on customer accounts team to work one-on-one with each business owner, STARSTIX is fast becoming the go-to supplier for checkout lane divider advertising throughout the country.

STARSTIX, featured at every full-service checkout lane are custom designed with unparalleled exposure, as shoppers actually pick them up and read them until it is their turn to check out. The checkout line is also the only place in the store that a customer will stand still for 5-10 minutes at a time. Then the process repeats itself with the next customer over and over again.

"A shopper is in line at the grocery store and picks up a STARSTIX checkout lane divider to separate their items on the conveyor belt and sees an ad for your business. People trust their supermarket. Imagine your business on every full service lane at the store. With STARSTIX, shoppers will pick the dividers up thousands of times a week -- thousands of grocery store customers interacting with your ad," said Keith H. Sonne, Executive Vice President of STARSTIX.

The average customer visits the grocery store 2-3 times per week with the average store hosting 15,000-20,000 transactions per week, resulting in 100,000 exposures weekly. Furthermore, STARSTIX travel 2-3 miles each month on the checkstand, creating top-of-mind awareness.

STARSTIX provides effective advertising services through tailored campaigns to a wide range of small and medium-sized businesses, including Realtors, mortgage brokers, attorneys, healthcare professionals, automotive, contractors, and more.

In addition, STARSTIX utilizes targeted marketing. When combined, the right target, proper exposure and repetition equals results. STARSTIX is an inexpensive way to advertise that dramatically increases brand awareness.

"With STARSTIX, you can reach countless customers over and over again right in the neighborhood where you do business," concluded Eric Adams, Vice President of Production for STARSTIX.

About STARSTIX

For more than a quarter century grocery lane dividers have delivered unparalleled exposure to millions of consumers while waiting in line and checking out at their local major grocery store. Our founders created the concept of local grocery store advertising and now, decades later, we're still the industry leader. STARSTIX helps you pinpoint locations to reach your target audience then helps to create your custom-designed campaign. Our mission has always been to help local businesses attract new customers while reminding their existing ones they are still there. For more information about STARSTIX, please visit https://starstix.com/.

For media inquiries, please call THE NALA at 805.650.6121, ext. 361.

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During this unprecedented time, STARSTIX, THE NALA and STARKART are here to support your business. We are fully operational and available to continue conversations about your Campaign needs.
As a reminder:

  • We partner with thousands of grocery stores throughout the US and right in your neighborhood. These stores are NOT CLOSING and in fact are seeing unprecedented numbers of shoppers.

  • When this trying time is over, your Campaign will be in place to remind everyone who you are and why they should do business with you. Everyone will need to rebuild!

  • Our RDM Program will allow you to be Discoverable online as more people turn to digital options as a way of doing business.

We are here to help in any way we can. Be safe, be diligent and above all be healthy!
CUSTOMER SERVICE: (866) 767-3238

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