Take Control of your Business’ Reputation in the New Year

Getting a business’ ducks in a row to start off the new year right begins with being found  online - the marketing foundation for any business. “This is why our Reputation & Directory Management (RDM) platform is ideal,” said Eric Adams, Vice President - Production of THE NALA. “RDM is specifically designed for the marketing needs of local businesses nationwide.” 

With THE NALA’s RDM, 94% of businesses get more profile views than before, 72% get more map navigation visits and 85% get more inbound mobile phone calls. For more information, check out our short RDM video here. 

RDM helps businesses get discovered on the most relevant search engines and directories, and we partner with the most influential listing sites and top directories, including, Facebook, Google, Bing, Yelp, Manta, Merchant Circle, Hot Frog and more.

Furthermore, RDM allows businesses to manage, update and sync their information and improve their online reputation from a single dashboard. RDM cleans up a business’ inconsistencies, creates new listings and suppresses duplicates, which can be harmful to one’s business profile.  

With RDM’s review generation, a business can get more positive reviews, boosting that business’ SEO, and helping that business stand out from the competition.  It isn’t enough anymore to have a bunch of reviews, especially if they are old. 85% of consumers think that online reviews older than 3 months aren’t relevant and new reviews are holding more and more weight when it comes to ranking. 

About THE NALA™ 

THE NALA offers small and medium-sized businesses effective ways to reach customers through new media. As a single-agency source, THE NALA helps businesses flourish in their local community. THE NALA’s mission is to promote a business’ relevant and newsworthy events and achievements, both online and through traditional media. THE NALA provides press release services. Press releases provide earned media, build brand authority, reach new audiences and build credibility with third-party validation. For media inquiries, please call 805.650.6121, ext. 361.