Press Release

July 10 , 2019

Award-winning company to unveil ‘Touchmark at Emerald Lake,’ New Retirement Community Coming to McKinney

 An 80-acre, lakeside full-service retirement community will break ground in 2020 in McKinney, Texas.


Touchmark at Emerald Lake plans to be a suburban oasis for retirees 55-plus who are ready to begin a new chapter filled with friends, life-enriching activities and new opportunities. The new community will be built in McKinney, Texas — just 35 miles north of Dallas and a few miles from the new PGA headquarters in Frisco. Touchmark at Emerald Lake will be the newest retirement community developed and operated by Touchmark.

The new community will be built in two phases. The first will include 12 Lake Homes, 20 Casitas, 99 independent living apartment homes, 50 assisted living apartment homes and 32 memory care residences.

Once phase two is completed, the community will include approximately 390 homes. A schematic design for the new community is in the works, and the project is expected to begin construction in 2020 and take two years. Touchmark has been working with McKinney civil engineering firm Kimley-Horn as well as two Dallas consultants: Three Living Architecture and Talley Associates on landscape design and master planning.

In addition to bringing a new vibrant retirement community to the area, the development is expected to provide more than 350 local jobs and nearly $25 million in local economic impact when fully built.

A long held goal
“We are excited to open our first location in Texas, a state that exemplifies our core value of creating community,” said CEO Marcus Breuer. “Each Touchmark community is designed to reflect the local environment. With this site’s picturesque lakeside backdrop and warm climate, the design will certainly include an abundance of open-air dining and outdoor entertainment.”

For example, Touchmark at Emerald Lake will include on-site eateries, a lakeside pavilion, outdoor pool, private courtyards and an expansive lawn for live concerts, nature walks, and lake activities. The company’s Full Life Wellness & Life Enrichment Program™, which has received national and international recognition over the years, is based on staff working with residents to identify their current and future interests and creating a full calendar of events, activities, and classes reflecting those.

Membership in the on-site Health & Fitness Club with indoor pool and spa, state-of-the-art equipment and certified fitness professionals will also be available to the public, ages 50-plus.

McKinney, specifically, has been on Touchmark’s radar as a potential site for several years. “As someone who grew up and went to school in the area, I was excited to help bring Touchmark to North Texas. The ‘sense of place’ created by Emerald Lake is perfect for the unique experiences we like to create,” says Kendra Lackey, President of Touchmark Development & Construction. “The Turrentine family was interested in keeping much of the land natural and liked how our plan focuses on green spaces and the lake while providing a community where people can live, thrive and enjoy life.”

For more information about Touchmark at Emerald Lake, visit

About Touchmark
Based in Beaverton, Oregon, since 1980, Touchmark is an award-winning company that develops, builds and operates full-service retirement communities providing Gold Standard hospitality in the U.S. and Canada. Recognized for its entrepreneurial spirit and compelling values, Touchmark’s 13 communities are located in nine states and Alberta, Canada. Last year, Touchmark completed two communities: Touchmark in the West Hills in Portland, Oregon, and Touchmark at The Ranch in Prescott, Arizona. More information is available at

For media inquiries, contact Jan Bellis-Squires at 503-646-5186 or 

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