the Nala’s Reputation Management service addresses the notion that the absence of a reputation online is as detrimental as having a negative one. the NALA uses content marketing to shape public perception of a business or individual by influencing online information about that entity. the NALA team are experts in creating PR campaigns that are designed to build positive third party validation and lead generation.
One of the most effective methods of building your online reputation is to control the narrative after you service your customers. Building blocks of your reputation are created with professionally written, newsworthy press releases about your business. Press releases help create online citations that are filled with positive verbiage about your business.
Issuing carefully crafted, positive press releases attract more traffic to your website, boosting your reputation and lead generation, and potentially countering any negative content.
Your personal account manager will work on your social presence during the campaign, supporting your positive third-party validation from your press campaign. Additionally, your account manager will interact with your community and industry to build your social presence while you focus on growing your business.
Our small business website designers build professional, responsive, SEO compliant websites with modern browsers to represent your business in the best possible way.
Tracey Miller and Kelly Cahill came to the NALA in 2014 looking for press and local media attention. Two years later, they continue to receive national and local press for their business’ press releases.
Sundial Powder Coating was looking for exposure to new audiences using a press campaign
For Toni, the press campaign touched on various aspects of her career and firm. We distributed releases about one of Toni’s controversial cases, a speaking engagement and a CELA conference.
We created a press campaign in order to highlight all aspects of Jack and his business, garnering the attention of potential clients.
Using James' years of experience and knowledge, we created a press release campaign to highlight his expertise by focusing his press releases on current topics in the news.
We created press release campaigns
using hot topics and tips to
highlight Alexandria's expertise.
A Classic neighborhood pub with great food in a casual atmosphere.
Over 150 pick-ups thanks to the NALA Charity campaign