The NALA, STARKART and Businesses Nationwide Help Military Families through Operation Homefront

Welcoming a new baby to the family is exciting, but it can be tough for first time parents if finances are tight and your service member is deployed. Operation Homefront's Star-Spangled Babies program provides these new and expectant parents with early childhood education tips, baby supplies, and a support system when loved ones are far away, making it easier for service members and their growing families to welcome their newest addition.

Sister companies, the NALA and STARKART and their respective offices in Encino and Ventura , CA are hosting donation drives for the program from now until March 15. Donated items can be dropped off at 5535 Balboa Blvd., Suite 210, Encino, CA, and 1891 Goodyear Ave, Suite 620, Ventura, CA 93003.

Items needed include diapers (any size), wipes, toys 0-12 months, teethers, rattlers, stroller toys, push and pull toys, onesies, blankets and towels, and hygiene products, such as diaper cream, lotion, and baby shampoo. Bigger items are always welcome, such as gyms, jumpers, soothers or sound machines, baby monitors, and baby carriers/wraps.

“We are honored to help this altruistic organization help our nation’s military families,” said Tiffani Tendell, Vice President - Communications and Business Development at the NALA, which has introduced a multitude of diverse small businesses to one of its many top-rated charity partners via its collective cause marketing program.

Some of the NALA clients that are hosting drives for Operation Homefront include attorney James Curry, of Cyberlaw.io; Houston attorney David A. Fernandez, who focuses on debt defense; and Colorado RE/MAX Realtor Chris White.

Operation Homefront is a national 501(c)(3) nonprofit whose mission is to build strong, stable, and secure military families so they can thrive — not simply struggle to get by — in the communities they have worked so hard to protect. Operation Homefront provides military families with critical financial assistance, transitional and permanent housing and family support services throughout the year to prevent short-term needs from turning into chronic, long-term struggles.

Ninety-two percent of Operation Homefront’s expenditures go directly to programs that support tens of thousands of military families each year. In addition to meeting all of the BBB’s business standards, Operation Homefront has consistently earned high ratings from leading charity rating services, including the Platinum level Transparency Seal from GuideStar.

To donate directly to Operation Homefront, please visit www.operationhomefront.org/donate.

About the NALA™

The NALA offers small and medium-sized businesses effective ways to reach customers through new media. As a single-agency source, the NALA helps businesses flourish in their local community. The NALA’s mission is to promote a business’ relevant and newsworthy events and achievements, both online and through traditional media. For more information or media inquiries, please call 805.650.6121, ext. 361.

About STARKART

STARKART has the largest shopping cart advertising network throughout the United States and Canada offering grocery cart advertising reaching thousands of consumers. It offers small and medium-size businesses the chance to pinpoint their audience, reaching current and potential customers throughout their entire marketing area.