The Words To Use And Avoid For Your Small Biz Marketing
Your brand’s word choice will need to influence emotions and inspire action from consumers in order to boost overall response and conversion rates. The following list is a great reference for sales-boosting and sales-deflating terms to use and avoid, respectively.
Whether through social media posts, website descriptions, or email newsletters, your small business will want to craft its marketing message to successfully reach new and existing customers. Words are the building blocks of communication and thus, marketing.
